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McDonald’s unveils Russian variant of McDonald’s logo

McDonald’s, the Russian fast – food chain which was previously referred to as McDonald’s in the nation, has revealed its brand new logo as it prepares to reopen its stores by Sunday.

The completely new logo features a circle and two lines which resemble a burger and 2 French fries, based on the company.

The company hasn’t yet disclosed the name of the chain, though several choices have reportedly been thought about.

In May, McDonald’s stated it will withdraw from Russia over the Ukraine conflict.

https://www.youtube.com/watch?v=ZzJArt6mItQ

It comes as the Russian chain is slated to reopen 15 restaurants this weekend, based on Russian state-owned news agency TASS, which cited Sistema PBO, the company which manages the company previously owned by McDonald’s.

The green background of the logo signifies the quality of our services and products that our visitors are accustomed to, “a Sistema PBO spokesperson told TASS.

Those who use social media pointed out the brand new logo remained like an “M.”

McDonald’s briefly stopped its operations in Russia in March, less than two weeks after the nation invaded Ukraine.

It announced last month that it had been leaving Russia because of the war’s “humanitarian crisis” and the “unpredictable operating environment.”

McDonald’s said that Alexander Govor, who formerly operated twenty five Siberia McDonald’s eateries, would take over the restaurants.

McDonald’s announced it is going to continue to make use of its trademark in Russia under the terms of the agreement. It’s additionally the choice of purchasing back its restaurants within fifteen years.

McDonald’s announced in a statement that it had been leaving Russia, stating it’d been running a business for over thirty years in the nation.

In January 1990, the take out brand opened its very first Russian restaurant in Moscow.

The very first shop in Pushkin Square witnessed hundreds of customers queueing outside it – with most waiting hours for their first taste of the famous American burger.

It was viewed as a crucial moment in the opening up of the Soviet Union’s economy as the Cold War was about to end.

Other people stated the new logo was influenced by Bangladesh’s flag, which features a deep green background and a red circle in similar shades as the brand new logo.

Sistema PBO, the Russian federal agency for intellectual property, has submitted 8 possible labels for the new chain, based on the newspaper Izvestia.

Among the labels believed to be in consideration are “Tot Samyi,” meaning “the same” as well as “Svobodnaya Kassa,” which means “available money register.”

McDonald’s, Rospatent and sistema PBO didn’t immediately reply to BBC requests for comments.

https://www.youtube.com/watch?v=Dnh9_sS4wEA

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